
OkCupid Valentine's Day
This Valentine's Day, we created all kinds of cards to celebrate all kinds of relationships. Why? Because everyone is welcome at OkCupid.
We partnered with a range of artists to create Valentine’s Day cards that are exclusively inclusive. Whether you’re celebrating your on-and-off partner of five years, a Covid hook-up buddy, or whatever your ‘situationship’ is, we have the perfect card for you!
We created a Valentine’s Day microsite that housed all the cards, and allowed people to send valentines via text, email and Instagram.